You turn your Samsung TV on expecting to pick up where you left off — Netflix, Foxtel, whatever you were watching — and instead you’re dumped straight into Samsung TV Plus. Sound familiar?
This is exactly what happened with a client in Mona Vale recently. Their Samsung had quietly pushed through an automatic firmware update overnight, and in doing so reset their startup preferences back to factory defaults. One of those defaults? Boot straight into Samsung TV Plus every single time the TV turns on.
Why Your Samsung Suddenly Boots Into Samsung TV Plus
Samsung TV Plus is a free, built-in streaming service that comes preloaded on all Samsung smart TVs. The problem isn’t the service itself — it’s the way Samsung’s automatic updates can quietly reset your preferences without any warning, sending you back to square one the moment you switch the TV on.
The firmware update essentially wipes your custom startup setting and replaces it with Samsung’s preferred default — which, conveniently for Samsung, happens to be their own streaming platform.
Can You Remove Samsung TV Plus? Not Exactly — But There Is a Fix
Samsung TV Plus can’t be uninstalled — it’s baked into the firmware and there’s no way to remove it entirely. But you absolutely can stop it from launching on startup, and it’s a quick fix once you know where the setting is.
The tricky part is that Samsung shuffles these menu options around with almost every firmware update, so the steps that worked on your mate’s TV six months ago might not match what you’re seeing on yours. The setting exists — it’s just a matter of knowing where Samsung has hidden it this time round.
Getting Your Samsung Back to Normal
Once the correct startup setting is found and updated, the TV goes back to doing what you’d expect — turning on and picking up where you left off, without any uninvited detours through Samsung’s free streaming service.
If your Samsung is doing something unexpected after a recent update — whether it’s startup behaviour, picture settings, or anything else — it’s worth getting it sorted properly rather than just putting up with it.
Peter services Warriewood, Mona Vale, Narrabeen, Dee Why and all surrounding Northern Beaches and North Shore suburbs.
Is your Samsung TV misbehaving after an update?
Call or text Peter on 0401 202 087, or send a message through the website. That TV Guy — smart TV troubleshooting across the Northern Beaches and North Shore.